Gnarbox hopes to change the way you edit Video on Mobile

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Say goodbye to your laptop or notebook computer as the mobile device takes over to edit and share your videos. Gnarbox just got funded on Kickstarter and it’s a worthy gadget to have if you shoot bus loads of video and can’t edit it on the fly. One of the problems with video editing is that you need a device or gadget that will make the workflow workable. For this, people often download their raw video and edit them on a computer. The mobile device? Well, it’s less than desirable with a less than competent video processor found on an iPhone.

Juggling loads of clips with a limited amount of RAM is one of the biggest flaws for any mobile device and the iPhone is no exception.

So here comes Gnarbox, a set top video editing device which takes all the heavy lifting in stride.

What you have here is a durable and robust video editing tool in the form of a self contained video editing box. It is rugged, water proof and will take a fall better than your Macbook.

Pair with an app using WIFI, you are then able to view, edit, and later share your clips while away from the computer all with the use of just your mobile device. The controls on the app turns your mobile into a dumb terminal while all the editing and processing functions sit on the Gnarbox independently.

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To use, you can download your video captured on any camera device, like a DSLR or GoPro into the Gnarbox. What happens next is truly a technological marvel.

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The mobile device becomes just an app that connects to the Gnarbox and it take care of the editing and processing without having to strain your mobile device.

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The Gnarbox can connect to multiple devices and once done, you can export those clips you edited to social media or the cloud.

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Gnarbox will retail at US$250 a pop when released and is a good way to dump that notebook as part of your travel baggage. The only caveat is that the Gnarbox app may not have the same editing functions or experience as say, Final Cut Pro, since it is after all optimized for mobile use.

For that, you have no choice but to turn to a full notebook for a complete editing experience. However for social media vloggers, the Gnarbox is a god send.

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Viddy To Shut Down in December

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Sad but true, Viddy is shutting down come December as they come to terms with their failure to gain traction.

So how did this happen? Apparently they walked away from a US$100 million offer from Twitter in 2013 and things turned from bad to worst when their CEO was fired because of this.

Since then, the slide in its 30 million users has decimated its popularity.

For us at least, it’s the end of another great app for both iOS and Android. I think Viddy had a lot of promise and since it has been acquired by Fullscreen, a company that in the video advert business, things might turn around.

So What Else is there for Video?

Besides Instagram and Vine, the two heavy weights of the instant video industry, you still have Vimeo and YouTube.

Vine clone, Lightt is still around too, though its similarities to Vine might not get them noticed. What makes an app unique is the UX and the social connection. If you get to break those barriers, then people will use your app in social network post.

Western tech firms don’t innovate enough. They fail to understand that being a clone of something else like Vine or for that matter Instagram isn’t going gain them much followers. There are just too many of the same thing going on.

Innovate or Die

Meipai

One of the video apps that have come out of China that would have easily thrashed the living daylights off the likes of Viddy and Lightt would be MeiPai, a video app from Xiamen Meitu Technology, an Internet Network company in China. They have broke new ground with a different model which makes the app easy to use while creating instant music videos based on templates you choose.

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It has a nice touch but unfortunately it lacks global appeal. Content is mostly from China and even though there are some from outside of it, it’s predominantly Chinese. Menu and navigation is still in Chinese but an English version might be coming soon from the looks of the screen snapshot seen here.

Monetization is via MV templates where you can buy in-app. This one touch Music Video App is very easy to use. Take a clip of 15 seconds, choose your MV template and music. Everything is  done for you. It has fewer steps in content creation than Kanvas app, another video content creation app that has some cool features but available only on iOS.

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Kanvas App recently had their music feature pulled out from under them. They have for some time been using iTunes’ own music snippets as a way for people to add music to their videos. Naturally the music owners took a swipe at them, taking this feature down along the way.

MeiPai app gets away with this as it has created a list of free and royalty free music for you to use— sort of like what Google has done with Internet Web Fonts. It may not come from a brand name source but it sure feels and looks like it.

This is one app model that I want to see duplicated and it remains to be seen if someone out there has the right eye to see this potential.